The Feel of It

Speaking of getting the notification feel right, David Pierce writes:

Apple tested many prototypes, each with a slightly different feel. “Some were too annoying,” Lynch says. “Some were too subtle; some felt like a bug on your wrist.” When they had the engine dialed in, they started experimenting with a Watch-specific synesthesia, translating specific digital experiences into taps and sounds. What does a tweet feel like?

This gives me hope that Apple may get it right.  I still maintain that it's an inflection point, and I still think that no one will have cracked prioritization of messages, but this is a step in the right direction.